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| 1948 |
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as Popular Science, was a real advertising victory for any company. Being on the cover was even more of a triumph! Without a doubt, Nylint's clever Mechanical Lift Truck was perfect subject matter for a publication devoted to the "magic" of how mechanical things worked. The story inside, complete with diagrams, explained how this marvelous Nylint toy could do what it did. Pinions, levers, cams, gears, and clockwork springs, all in perfect synchronization, produced not only fun for the young owner, but also fascination for his parents. It certainly didn't hurt sales, or the company's reputation, to have such an article appear in hundreds of thousands of households and on newsstands around the world. |
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It's so simple you might be wondering, "Why didn't I think of that?" |
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